Richard mayers seminal book multimedia learning details his extensive research on how to structure multimedia materials effectively to maximize learning. Meaningful learning from visual and verbal summaries of science textbook. Cognitive theory of multimedia learning chapter 3 the. Mayer is professor of psychology at the university of california, santa barbara, where he has served since 1975. The theory is based on the idea that learners learn better when they engage in relevant cognitive pressing such as attending to the relevant material in the lesson. Learning theories summaries on the website as an electronic book, conveniently organized into one pdf file that you can print and use for your papers or assignments. Multimedia learning is a cognitive theory of learning which has been popularized by the work of richard e. Since most instructors have either already been tasked with creating multimedia instruction, or soon will be. Recent advances in graphics technology and information technology have prompted new efforts to understand the potential of multimedia learning as a means of promoting human understanding. Principles of multimedia learning center for teaching and. Cognitive theory of multimedia learning litfl smile2 ccc.
Since the first edition appeared in 2005, it has shaped the field and become the primary reference work for multimedia learning. Coherence principle people learn better when extraneous words, pictures and sounds are excluded rather than. Mayer, julie heiser, and steve lonn university of california, santa barbara in 4 experiments, college students viewed an animation and listened to concurrent narration explaining the formation of lightning. The cognitive theory of multimedia learning is based on three cognitive science principles of learning. Multimedia learning 1 a cognitive theory of multimedia. His research interests are in applying the science of learning to education, with current projects on multimedia learning, computersupported learning, and computer games for learning. This page is a summary of the information detailed in meyer and moreno 2003 and meyer 2010. The cambridge handbook of multimedia learning edited by richard mayer august 2005. Mayer university of california, santa barbara abstract a fundamental hypothesis underlying research on multimedia learning is that multimedia instructional messages that are designed in light of how the human mind works are more likely to lead to meaningful learning than those that are not. Multimedia learning an overview sciencedirect topics. Re mayer, j heiser, s lonn journal of educational psychology 93 1, 187, 2001.
Sorden mohave community collegenorthern arizona university abstract multimedia learning is a cognitive theory of learning which has been popularized by the work of richard e. Beginning with cognitive load theory as their motivating scientific premise, researchers such as richard e. The cognitive theory of multimedia learning model depicts all that dualchannel processing going in the learners mind when using multimedia instruction. Mar 20, 2019 the theory has clear implications for instructional design to facilitate multimedia learning, in particular for how to avoid cognitive overload. When presenting more material results in less understanding. In this post, i share with you some insights about the cognitive theory of dr. Mayer and others published a cognitive theory of multimedia learning. This theory is a sub theory of john swellers cognitive load theory applied especially for multimedia learning, and therefore has many similarities with it. According to mayer, one feature of effective multimedia instruction. Multimedia learning happens when we build mental representations from words and pictures.
An integrated model of text and picture comprehension 49 wolfgang schnotz 5. Everyday low prices and free delivery on eligible orders. Richard mayers cognitive theory of multimedia learning ctml. His most significant works deal with problem solving and multimedia learning. Mayer and roxana moreno and presented in their paper nine ways to reduce cognitive load in multimedia learning in 2003. Cognitive theory and the design of multimedia instruction. In the book multimedia learning cambridge press, 2001, richard e. In short, this book summarizes research aimed at realizing the promise of multimedia learning that is, the potential of using words and pictures together to promote human understanding. The cognitive theory of multimedia learning ctml 2 multimedia learning is a cognitive theory of learning which has been popularized by the work of richard e. Embracing multimedia learning principles to introduce multimedia learning principles.
Mayers cognitive theory specifically ascribes to a dual channel assumption which basically assumes that humans have separate information processing channels for verbal and pictorial information. Summaries of learning theories and models learning theories. Cognitive theory of multimedia learning is one of the cognitivist learning theories introduced by an american psychology professor richard mayer in the 1990s. Three assumptions of a cognitive theory of multimedia learning assumption description.
Purpose for the last dozen years, my colleagues and i at the university of california, santa barbara ucsb have been investigating the nature of multimedia learning with a goal of building a researchbased theory of how people learn from words and pictures. Although verbal learning offers a powerful tool, mayer explores ways of going beyond the purely verbal. The cognitive theory of multimedia learning stephen d. Mayer, john sweller, and roxana moreno established within the scientific literature a set of multimedia instructional design principles that promote effective learning. Multimedia learning 1 a cognitive theory of multimedia learning. Implications for design principles find, read and cite all the research you need on. Pdf multimedia learning download full pdf book download. Jan 09, 2014 the answer gives the multimedia learning theory by richard mayer, a professor at the university of california. Jun 02, 2017 embracing multimedia learning principles to introduce multimedia learning principles. We begin with a cognitive theory of multimedia learning mayer, 1997, as outlined in. Meaningful learning from visual and verbal summaries of science textbook lessons. Mayer is distinguished professor of psychology at the university of california, santa barbara.
The cognitive theory of multimedia learning sorden. Multimedia learning occurs when students receive information presented in more than one. The cognitive theory of multimedia learning proposes three main. The result is what mayer calls the cognitive theory of multimedia learning, a theory introduced in the.
Ctml has its roots in three assumptions that grow out of the research literature in cognitive psychology. Cognitive theory of multimedia learning 31 richard e. Cognitive theory of multimedia learning request pdf. The cognitive theory of multimedia learning pdf book manual. This site is like a library, you could find million book here by using search box in the header. With his work in multimedia learning, mayer developed the cognitive theory of multimedia learning to explain how multimedia learning works and how we can best use it. Mcgrawhill canada richard mayers cognitive theory of. Apr 23, 2001 drawing upon 10 years of research, the author provides seven principles for the design of multimedia messages and a cognitive theory of multimedia learning. An example of the twoway street between cognition and instruction. Three assumptions of a cognitive theory of multimedia learning.
When presenting more material results in less understanding richard e. Cognitive theory of multimedia learning learning theories. He is the author of multimedia learning cambridge university press, 2001 and editor of the cambridge handbook of multimedia learning cambridge university press, 2005. Relying on numerous experiments, he distills his findings into 12 principles that constitute in part what he refers to as the cognitive theory of multimedia learning. Mayer, 2005 builds on clts principle of a limited working memory capacity. Multimedia elements such as videos, animation, graphics and voice narrations impact the learning process, and with the advances of technology, it is becoming easier to incorporate these elements into the classroom and in elearning. Cognitive theory of multimedia learning mayer learning. The result is what mayer calls the cognitive theory of multimedia learning, a theory first developed in the first edition of multimedia learning and further developed in the cambridge handbook of multimedia learning. The cognitive theory of multimedia learning, or ctml, is intended to describe the processing by which users encode and learn from digital multimedia e. Anderson james lester paul chandler patricia mautone.
Mayer and roxana moreno university of california, santa barbara research on educational technologiesranging from motion pictures to computerbased. Anderson james lester paul chandler patricia mautone dorothy chun roxana moreno joan gallini jan plass stefan hagmann valerie sims shannon harp hiller spires julie heiser. Drawing upon 10 years of research, the author provides seven principles for the design of multimedia messages and a cognitive theory of multimedia learning. Swellers cognitive load theory describes three types of cognitive load. The answer gives the multimedia learning theory by richard mayer, a professor at the university of california.
Instructional designreducing cognitive load in multimedia. The multimedia principle is a theory studied in depth by richard mayer that states words and graphics are more conducive to learning, rather than just text or graphics alone. Generally, the theory tries to address the issue of how to. Mayer discusses twelve principles that shape the design and organization of multimedia presentations. Multimedia principle cognitive theory of multimedia learning. Mayer is most known for his work in educational psychology. A cognitive approach to instructional design for multimedia.
Mayer, department of psychology, university of california, santa barbara, ca 93106. The cambridge handbook of multimedia learning is unique in offering a comprehensive, uptodate analysis of research and theory in the field, with a focus on computerbased learning. Mayer examines whether people learn more deeply when ideas are expressed in words and pictures rather than in words alone. A cognitive theory of multimedia learning based on three main assumptions. Doc e learning and the science of instruction proven. A cognitive theory of multimedia learning based on three main. Five of mayers principles of multimedia instruction address reducing extraneous cognitive load. Richard mayer on multimedia learning my love for learning. He is a professor of psychology at the university of california santa barbara. Mayer, richard e university of california, santa barbara, ca, us.
1158 380 347 135 170 567 770 1498 1061 161 717 523 290 1314 1392 1424 1155 942 1054 902 180 1112 290 102 1062 131 378 1201 92 1344 1404 364 1140